How to Write a Press Release – with SEO

This course has all the information you need to write a good press release that: sparks the interest of journalists, gets well ranked in News and Web search engines, and gets shared on social media. You can also apply what you learn here to writing other content – such as articles and blog posts.  

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PR Measurement

  Welcome to the PR Measurement course! The demand to measure results of pubic relations, social media and content campaigns and programs is steadily growing. A quick look at the jobs posted on LinkedIn and sites like Indeed and Glassdoor reveals that 80 percent of PR and content jobs require these skills. Unfortunately, many of […]

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